JarZoo is committed to safeguarding your personal data and adhering to the highest standards of data protection as required by the General Data Protection Regulation (GDPR). This Privacy Policy explains what data we collect, why we collect it, how we use it, and your rights under GDPR.

1. What Data Do We Collect?

We collect the following categories of data to provide our services and improve your experience:

Personal Identification Information:

• Name, address, email, phone number.
• Payment details, transaction history.

Behavioral and Technical Information:

• Browsing activity on our website.
• IP address, device type, and browser settings.
• Preferences and saved items (e.g., wishlist).

Communications:

• Your interactions with our customer support team.
• Feedback, reviews, and survey responses.

2. How Do We Use Your Data?

To Fulfill and Manage Your Orders:

• Process payments securely via trusted third-party providers like Klarna.
• Ensure timely delivery of products to your address.
• Handle returns, refunds, and complaints.

To Enhance Your Shopping Experience:

• Offer tailored product recommendations.
• Personalize marketing emails and special offers.
• Enable wishlist and saved-cart functionality.

For Legal and Compliance Purposes:

• Fulfill obligations under tax and accounting laws.
• Prevent fraud, abuse, and other illegal activities.
• Cooperate with law enforcement when required.

To Improve Our Services:

• Analyze user behavior to enhance website usability.
• Conduct customer satisfaction surveys.
• Develop and optimize new features and services.

3. Legal Grounds for Processing

We process your data based on the following legal grounds:

• Consent: When you opt-in to receive marketing or share optional data.
• Contractual Obligations: To fulfill a purchase or provide customer support.
• Legal Compliance: To meet tax, accounting, and consumer protection laws.
• Legitimate Interest: For activities such as fraud prevention, website improvement, or personalized customer service.

4. Who Do We Share Your Data With?

We share your data only with trusted third parties and for specific purposes:

Service Providers:

• Payment Processors: Klarna and other secure payment gateways.
• Logistics Partners: To facilitate shipping and delivery.
• IT Services: For website hosting, analytics, and technical support.

Regulatory and Legal Authorities:

• For compliance with legal obligations or in response to lawful requests.

We ensure that all data-sharing agreements comply with GDPR, and third parties are contractually obligated to handle your data securely.

5. How Long Do We Retain Your Data?

We retain your data only as long as necessary:

• Order Data: Kept for seven years to comply with accounting and tax regulations.
• Marketing Data: Retained until you withdraw consent or unsubscribe.
• Support Data: Retained for three years after resolution of your query.
• Behavioral Data: Anonymized after 36 months for analysis purposes.

6. Your Rights Under GDPR

As a resident of the EU, you have the following rights regarding your data:

• Access: Request a copy of the personal data we hold about you.
• Correction: Update or rectify inaccurate data.
• Deletion: Request deletion of data under certain circumstances.
• Restriction: Limit the processing of your data in specific cases.
• Portability: Request transfer of your data to another provider.
• Objection: Opt out of marketing or processing based on legitimate interest.

To exercise your rights, contact us at support@jarzoo.com.

7. Cookies and Tracking Technologies

We use cookies to enhance your experience on our website. These include:

• Necessary Cookies: Essential for basic website functionality.
• Analytics Cookies: Help us understand user behavior and improve services.
• Marketing Cookies: Tailor ads and promotions to your interests.

You can manage cookie preferences through your browser settings. Note that disabling cookies may impact website functionality.

8. How Do We Protect Your Data?

We implement advanced security measures to protect your data, including:

• Encryption: Secure storage and transmission of sensitive information.
• Access Controls: Restricted access to personal data.
• Regular Audits: Routine checks to ensure compliance and security.

We also perform risk assessments and collaborate with third-party experts to strengthen our IT infrastructure.

9. Cross-Border Data Transfers

While we strive to process data within the EU/EEA, some services may involve international transfers. In such cases, we ensure:

• The receiving country has adequate data protection laws.
• Contracts include standard contractual clauses (SCCs) as per GDPR.

10. Reporting Data Breaches

In the unlikely event of a data breach, we will:

• Notify affected users within 72 hours if the breach poses a high risk.
• Report the breach to relevant authorities as required by law.
• Take immediate measures to contain and resolve the issue.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect new practices or legal requirements. The most current version will always be available on our website. For significant updates, we will notify you directly.

12. How to Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us:

Email: support@jarzoo.com
Address: Påsgatan 8, 553 30 Jönköping, Sweden

This Privacy Policy was last updated on 2024-11-21.